WHY DO I NEED A WEBSITE? No site – you, as if you do not exist. There are exceptions: a grocery store and a flower trade from grandma’s hands. And that is not a fact. If they knew how the site would increase their sales and how much profit they would bring, they would definitely look for a company that would make them up, launch and promote their own representative office on the Internet. In all other cases, the presence of a site is a good sign for any company, from a small one to one that already had decent profits without it.
WHAT GOALS WILL YOU ACHIEVE?
Your resource on the Internet should work for you. In another way, its existence is unprofitable. In what cases is the game worth the candle?
You need to regularly inform customers about the latest news, discounts, and promotions, even if you conduct business offline and do not sell anything directly on the Internet.
When you are looking for customers for the service sector – in this case, the site will show people the location of your stores or stores, and the opening hours. Here you will write down what you offer, how you help clients resolve their issues, provide benefits, remove objections, introduce them to the brand and turn the average person into a loyal customer who will come back to you again and again. Try to do all this without a website – you will see how difficult it is.
You make an online store where you can immediately see the specifications, read reviews, get acquainted with prices and immediately order. You do not even have to leave the house to make a purchase. For those who get an hour to work and back, and spend another 8-9 hours at work – this is a real benefit. No time – there are online stores. If yours is among them – collect cream.
The site helps to analyze the target audience and actively interact with it in different ways. Have you seen how much to ask Rosetta to tell about yourself? And then she gives gifts on her birthday, offers products from our hobbies and tells when the price for everything that was interesting to us drops. Do the same – benefits are guaranteed.
THE SITE WILL FREE YOUR HANDS AND MAKE LIFE EASIER.
And both yours and your employees, if any. Because he will answer the most common questions, convince, explain your pricing policy – and he does this even when you are away, sleeping or doing other, more useful things. Consider this your sales manager, only ready to work 24/7, and he doesn’t ask for vacation, and on weekends and children, he doesn’t get sick twice a month.
And he does not ask for an increase in salary and does not quit at the height of the season. Reliable as Die Hard, Jackie Chan and Chuck Norris in one bottle.
Yes, they are. The site will have to deal with: fill it with content, update relevant information, make it user-friendly, analyze the results and, based on analytics, perhaps introduce new tools. But given the work of how many people he performs, this is not so expensive and time-consuming. Because if it had not been so useful, there would not have been so many resources on the Internet where customers are already coming. But they can become yours. Think about it.