WHERE TO START CREATING A SITE.
Table of Contents
STEP 1. GOAL AND DESCRIBE YOUR FUTURE SITE
Turning to any web studio, you will have to explain clearly what you want to get in the end. Take a little time to think about what exactly you need the site for:
for the sale of goods;
to create an online catalog;
for the provision of services;
to inform your audience about the activities of the company;
for posting any content: information, articles, reviews, photos, etc .;
to ensure communication within the company;
to perform other functions using online services.
The possibilities of using the site with this list, of course, are not exhausted. After you have decided on the tasks of the site, you need to determine the goals that you want to achieve after its development. The goals when developing a new site may be different, but here are the most popular in our experience:
Increased business sales;
Improving brand awareness;
Dissemination of brand information and new products;
Implementation of new functionality for business growth.
Thanks to modern technology, you can create a web product with unlimited functionality. The format and functionality of the site depend on what tasks you set for the site, and the development price depends on this in many respects.
That is, this item, in fact, is the most important when creating sites for your business has become a priority.
STEP 2. WORK THE SITE STRUCTURE
As a rule, each site has a standard set of pages – the main page, the page “About Us”, “Contacts”. However, in fact, the device of any resource is much more complicated, and the more complex the site, the more complicated its structure. A well-designed structure will help your users navigate the site, quickly find the information they need.
Only specialists can correctly think over the structure of a site taking into account the requirements of search engines and the specifics of your business, but you must understand what sections you would like to see on the site – you may need not only a catalog of products and a Cart module but also a blog with product reviews. All this is better thought out in advance.
STEP 3. THINK ABOUT DESIGN
It’s quite difficult for an ordinary person who just wants a “beautiful site” to understand how visual beauty and harmony are created. Very often the most beautiful sites look simple – but this does not mean that the designer did not waste time and his work can be discounted. Any design is, first of all, an idea. It is she who underlies the graphic component of the website.
Look through the pages of the search page, select the sites that you like – not necessarily your direct competitors. This will help you form your opinion on how you would like to see your site – stylish and concise, moderately bright and vibrant, memorable.
STEP 4. PLATFORM FOR THE SITE: PAID OR FREE?
A site platform, or CMS, is a content management system. Simply put, this is a program embedded in the site and allows you to upload products, photos, text information, edit it and perform a number of other options.
For business resources and commercial sites, paid systems are recommended. Why? Because they are more secure, functional, reliable – and you can’t save on all this, because the site will contain important business information, the data of your users. Each platform has its own advantages and disadvantages, and you should discuss this with the developers.
STEP 5. CHOOSE THE CORRECT CONTRACTOR
On the Web, you will find dozens of web studios offering website development services. Take a look at the portfolio of works, select the best and send requests for calculating the budget for your site. Above, we told what information the studio wants to get from its customer – explaining on paper or in an email what you need, you can get an approximate price for your project.
A few words about what a good contractor is. It is best if it is a studio that you can see physically. You can come to the office and chat directly with the project manager, designers. In such studios, work is usually more expensive – however, this way you can count on official cooperation, meeting deadlines and obtaining high-quality results. Be sure to read the reviews on Google or social networks – good companies are not afraid to provide customers with this opportunity and are ready to accept even criticism.
We hope that our short instruction will help you prepare for a meeting with a web studio and work on the site. We wish you success!