What functions are needed on the site when creating it?
A modern commercial site is not just a set of pages linked by hyperlinks, but a kind of tool for solving a certain range of business tasks. Depending on the purpose of the site, this range of tasks can be different and it is very important to determine exactly what functions on the site will be needed before the site is created in order to achieve your goals with maximum efficiency.
A serious mistake in creating a site often becomes the desire to equip it with as many functions as possible, without worrying about whether all the functions the site really needs to work properly. As a result, the development of the site and its content require investment of large funds, which at the same time are spent completely irrationally. That’s why determining the necessary functions on the site is one of the main tasks of the preparatory stage of the development of any website.
Analyze the target audience.
To find out which features should be present on the site and which ones should not, you should analyze the target audience of the site and find out what actions are expected from the target visitors while working with the site. For example, it is worth determining whether visitors are expected to contact the site’s administration through online consultation forms, using online booking forms (online reservations), chatting or chatting, commenting on materials, etc.
List of functions.
After analyzing the target audience of the site, you can determine the list of functions required on the site. Each selected function of the site should be considered in terms of its feasibility, evaluating whether it will benefit visitors to the site or its owners. It is important to remember that each new function complicates the administration of the site, and also represents a potential weak spot in the site’s security system, so the choice should be as careful as possible.
It should be noted that despite the importance of selecting the functions necessary for the site strictly individually, today some functions on the sites are still considered standard and are usually present on any commercial site. This is very useful because standard features allow visitors for each unfamiliar site not to re-learn the principles of interaction with it. Examples of standard functions include feedback forms, RSS news feeds, photo galleries, registration and authorization forms, social buttons, etc.
All functions of the site, both standard, and individual should not only be present on the site but should also be in demand by visitors because otherwise, they can harm the site and its reputation. So, for example, if the site has an empty forum or a guest book, then this is even worse than if there were no such functions on the site at all: visitors will consider the site abandoned, “dead”, not interesting to the Internet audience.
The creation of sites in a professional web design company GCC MARKETING from the earliest stages involves a very thorough analysis of the functions required for each website. Based on the description of the future project received from the customer and the terms of reference, as well as on modern web design trends, our web development specialists make an objective choice in favor of only really useful and beneficial functions. As a result, the customer’s expenses for the development of the site are optimized, and the potential effectiveness of the site increases.
You can order website creation from the GCC MARKETING web company with useful functions right now!