How To Increase Website Loading Speed? The speed of loading the site’s pages in the browser is one of the important factors of search ranking, and also has an impact on the formation of the impression of visitors from working with the site. If this speed is low, then this can lead to a deterioration in the indexing of the site by search engines and to a decrease in visitor loyalty. To avoid such problems, you should know how to increase the speed of loading a site.
If the site has low download speed, then, most likely, only the most patient users will be able to wait until the page has finished loading, while most will leave the site within a few seconds. In turn, search robots for such a flaw in the site’s work will put it “minus” and in the future, this may affect the site’s positions in the search results.
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Check The Site Loading Speed.
To always be sure that the site pages in the browser load quickly enough, you need to regularly check the site loading speed. But if suddenly such a check shows a decrease in this indicator, then it is necessary to proceed with urgent measures to correct the situation in order to minimize the damage from the low website loading speed.
The decrease in the site loading speed may be due to various factors, both external and internal. External factors that slow down a site’s loading speed in a browser are low-speed Internet connections and poor-quality hosting, but internal factors include errors and shortcomings in the program code and structure of the site, because of which the pages of the site have too much volume or too many loaded elements.
As part of optimizing the site, you can affect the internal factors that reduce the speed of its loading and thereby correct the situation. Here are a few basic ways to increase your site’s loading speed by acting on internal factors.
The speed of loading the site almost directly depends on the number of HTTP-requests sent from the site, which is downloaded in the browser to the server. The more such requests, the longer they are processed by the server and the more time it takes to load each page of the site. Obviously, in this case, the solution to the problem of low site loading speed may be to reduce the number of HTTP-requests to the server. You can do this as follows.
Optimize Cascading Style Sheets (CSS).
If several CSS files are connected to a page at once, then the time required to load this page in the browser will increase significantly. Therefore, the obvious step to increase page loading speed is to combine several CSS files into one. In addition, you can also optimize the contents of CSS files, using, for example, CSS sprites that allow you to upload only 1 to a page instead of several different images, which leads to an increase in download speed.
Optimize The Content Of Site Pages.
If the page of the site contains a lot of images and media files, as well as other data, it is not surprising that it takes a lot of time to load it in the browser, because the volume of such a page is very large. Optimization of the content of the site page and, as a result, reduction of its volume can help significantly increase the speed of loading the site. For this purpose, image compression is usually used, as well as a reduction in their geometric dimensions.
Optimize Site Modules And Components.
When several program modules and components are located on a page of a site, this also negatively affects the speed of loading this page in the browser. In this case, it is necessary to review the available software modules and site components to determine which of them can be removed without affecting the functionality of the site, and which can be replaced by faster ones.
Caching site content in the browser allows you to not download all the site elements again, but to use previously downloaded ones when you visit the site again. This reduces the number of HTTP-requests to the server and ultimately leads to an increase in the speed of loading the site. In this regard, it is possible to configure caching on the site so that all rarely updated page elements are called when loading from the browser cache, and not from the server.
Optimizing a site to increase its loading speed, thus, includes many different ways, which are recommended to be used in combination. For such a service, it is best to contact a professional web design company, where experienced specialists after analyzing the site will select the optimal list of necessary works. Just such a web company is GCC MARKETING.
We offer a comprehensive site optimization service, within which we conduct a thorough analysis of the site, identifying possible errors in its operation and factors that reduce the speed of loading the site. Based on the results of this analysis, an individual plan of the required work is then drawn up and a technical task is drawn up to optimize the site.