Creation Of A New Company Website.
Why create a new company website? In what cases is creating a new website more effective than redesigning or upgrading an existing website? GCC MARKETING web design company will tell you about the features of creating a new website for the company.
First of all, the creation of a new company website may be necessary in cases where the existing company website is outdated, does not fulfill its functions, and is a “dead weight” for the company. Moreover, often, such a “dead load” can also become a powerful means of “anti-advertising” for the company, an obstacle to achieving success and making additional profit.
So, for example, if visitors cannot understand the navigation of the company’s online store, cannot find a “shopping basket”, cannot find comprehensive information about the company itself, methods of payment and delivery, then they will not become buyers of the goods of this company, which means the company will receive less profit. In this case, the online store of the company is not effective and should be either substantially changed or replaced with a new one.
In what other cases is it necessary to create a new company website?
If the objectives of the company’s site have changed significantly, and the functionality of the existing site cannot be changed in accordance with the new tasks, then, in this case, the creation of a new company’s website is simply necessary.
Web design technologies have gone a long way since the creation of the very first website, and many of the modern features of the sites were simply not available before. Today, a professionally executed website for a business can do almost everything: take orders, communicate with customers, build business relationships with company partners, etc. If an existing company website doesn’t “know” all this, if its design does not allow introducing new features, then such a company website should be replaced with a new one.
In some cases, a new site is not being developed as a replacement, but as a supplement to an existing company site. For example, a site supplement may be necessary for a company that has started a new production or sale of new products, but at the same time the existing site fully meets the needs of the company, and its significant changes can do more harm than good.
It should be remembered that the creation of a new company website is a solution to the problem only if the development of such a website takes into account the shortcomings of the existing one. Otherwise, the company risks getting another inefficient site. That is why the creation of a new company website, designed to replace or supplement the existing company website, is a task for professional website developers, such as the team of GCC MARKETING web design company.
Creating a new company website in the GCC MARKETING web design company begins with a thorough analysis of the existing company website, identifying its strengths and weaknesses. In accordance with the results of the analysis, specialists of our web company are developing a concept for a new site that will allow you to effectively complete the tasks.
According to the received concept, a new site is being directly developed: creating a design, layout, web-programming of functional elements, etc. The resulting site is filled with content, optimized for promotion in search engines and tested, after which it becomes a full-fledged tool for conducting company business on the Internet.
Is your company’s existing site out of date, has ceased to fulfill its functions, or is it inefficient? Order the creation of a new company website right now!