What Is Keyword Density? All site owners who have at least once encountered website promotion and optimization have probably heard of such a parameter as keyword density. With this parameter, it is customary to link the assessment of the quality of texts on the site from the point of view of search engines. But what […]
How To Make Links? Links – this is one of the most important elements of any site, without them it would be impossible to navigate sites or search sites through search engines. Links are internal and external: internal links are designed to create relationships between different pages within the same site, and external links link […]
Website Optimization And Internal Linking. In website optimization, such a concept as internal linking of sites is very common and means it creates the relationship between different pages of sites using links. Internal linking helps to improve the indexing of sites, and also allows you to improve the position of sites on low- and mid-frequency […]
External Website Optimization | Features. Just as internal website optimization affects internal factors of search ranking, so external optimization, in turn, affects external factors. The number and quality of links is one of the main external factors, therefore, increasing the number of quality “trust” links to a site is, in most cases, the goal of […]
How To Increase Landing Page Efficiency On A Site? Landing page or, literally, a “landing page” is the page on the site that the Internet user gets to when switching from a contextual advertisement or banner, from a link to another site or from a search results page in Google, Yandex, etc. The level of […]
Website Optimization | Content Optimization. Search engine optimization of sites is a whole complex of works, which involves making such changes to the site that will contribute to its promotion in search engines. An important part of site optimization work is internal optimization and, in particular, content optimization. What is included in the concept of […]
Bounce Rate As A Criterion For Site Quality. As one of the criteria for assessing the quality of sites in web design, as well as Internet marketing, the so-called bounce rate is used. This indicator demonstrates the proportion of site visitors who viewed in 1 session no more than 1 page. If the bounce rate […]
Checking Site Indexing. Site indexing is the process of adding information about various pages of sites to the database of search engines for the subsequent use of this information in search results. The more pages the site indexed by search engines, the higher the chances that these pages will be relevant to search queries and […]
How To Increase Website Loading Speed? The speed of loading the site’s pages in the browser is one of the important factors of search ranking, and also has an impact on the formation of the impression of visitors from working with the site. If this speed is low, then this can lead to a deterioration […]
Website Optimization | Working With Online Forms.No modern site can do without the various online forms required for registering users, posting reviews, feedback, placing orders, etc. But sometimes incorrectly designed or implemented online forms on sites can interfere with the full work of visitors with these sites, therefore, as part of site optimization, work with […]
Website Optimization And Mobile Browsing. Search engines are currently paying more and more attention to the convenience of viewing sites on mobile devices since they consider this indicator an important factor in search efficiency. As a result, search engine optimization of sites today provides for mandatory work in this direction, which is effectively helped by […]
Website optimization | Which Pages Of A Site Should Be Closed From Indexing? Manually or automatically, websites can create pages that are useful to users or necessary to ensure normal operation, but which do not need to be “given” to search robots for indexing. Such pages have to be forced to be closed from indexing […]
How To Increase The Relevance Of Content On The Site. The relevance of the content on the site to user requests is one of the important criteria by which search engines rank sites when ranking. If the content, in particular, the text, is relevant to a particular user’s request, then a page with such content […]
Site Link Analysis. As you know, the links on the site are very important: they play a navigational role, helping visitors navigate through the pages of the site, and the SEO role, influencing the indexing of the site by search engines. To assess whether links on a site are performing their work efficiently enough, it […]
What Is SEO Audit And Why Is It Needed? Today, among the services in the field of web design and website promotion, one can often find such a service as an SEO audit. What is a similar service like? Why might site owners need it? What should be an effective SEO audit? It is worth […]
Website Optimization | Features of HTML Code Optimization.As you know, website optimization is divided into external and internal. And while external optimization is aimed at working with external factors of search engine promotion of sites, internal optimization of sites includes optimization of the link structure of sites, optimization of HTML code and optimization of the […]
